- Afhalen na 1 uur in een winkel met voorraad
- Gratis thuislevering in België vanaf € 30
- Ruim aanbod met 7 miljoen producten
- Afhalen na 1 uur in een winkel met voorraad
- Gratis thuislevering in België vanaf € 30
- Ruim aanbod met 7 miljoen producten
Boeken geschreven door Waldemar Pfoertsch
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An Instructor's Manual to H2h Marketing Case Studies
Philip Kotler, Waldemar Pfoertsch, Uwe Sponholz, Kejsi Sulaj
- Hardcover | Engels | Springer Business Cases
- This is an instructor's manual for the popular textbook 'H2H Marketing: Case Studies on Human-to-Human Marketing' (Springer, 2023). The authors have p... Lees meer
€ 58,45Levertermijn 1 à 4 weken€ 58,45Levertermijn 1 à 4 weken -
H2h Marketing
Philip Kotler, Waldemar Pfoertsch, Uwe Sponholz
- Hardcover | Engels
- In H2H Marketing the authors focus on redefining the role of marketing by reorienting the mindset of decision-makers and integrating the concepts of D... Lees meer
€ 40,45Levertermijn 1 à 4 weken€ 40,45Levertermijn 1 à 4 weken -
Marketing H2H
Philip Kotler, Waldemar Pfoertsch, Uwe Sponholz
- Paperback | Frans
- Marketing H2H La genèse du Marketing Human-to-Human À quoi ressemble l'avenir du marketing ? Quel état d'esprit doit-il adopter pour progresser ? Comm... Lees meer
€ 25,00Levering 1 à 4 weken€ 25,00Levering 1 à 4 weken -
B2B Brand Management
Philip Kotler, Waldemar Pfoertsch
- Paperback | Engels
- This book is one of the first to probe deeply into the art and science of branding industrial products. As products become increasingly similar, compa... Lees meer
€ 58,45Levertermijn 1 à 4 weken€ 58,45Levertermijn 1 à 4 weken -
The Globalization of Chinese Companies
Katherine Xin, Waldemar Pfoertsch, Shengjun Liu, Arthur Yeung
- Hardcover | Engels
- China business experts analyze the next wave of Chinese corporate giants as they emerge into the global marketplace The rise of China and its major co... Lees meer
€ 43,45Levering 1 à 2 weken€ 43,45Levering 1 à 2 weken -
Transformational Sales
Philip Kotler, Marian Dingena, Waldemar Pfoertsch
- Paperback | Engels
- Inspired by a new, transformative era in human and business relations, this book provides a unique perspective on the business transformation that re... Lees meer
€ 63,45Levertermijn 1 à 4 weken€ 63,45Levertermijn 1 à 4 weken -
Ingredient Branding
Philip Kotler, Waldemar Pfoertsch
- Hardcover | Engels
- An Ingredient Brand is exactly what the name implies: an ingredient or component of a product that has its own brand identity. This is the first compr... Lees meer
€ 68,95Levertermijn 1 à 4 weken€ 68,95Levertermijn 1 à 4 weken -
Transformational Sales
Philip Kotler, Marian Dingena, Waldemar Pfoertsch
- Hardcover | Engels
- Inspired by a new, transformative era in human and business relations, this book provides a unique perspective on the business transformation that re... Lees meer
€ 63,45Levertermijn 1 à 4 weken€ 63,45Levertermijn 1 à 4 weken -
Ingredient Branding
Philip Kotler, Waldemar Pfoertsch
- Paperback | Engels
- An Ingredient Brand is exactly what the name implies: an ingredient or component of a product that has its own brand identity. This is the first compr... Lees meer
€ 49,95Levertermijn 1 à 4 weken€ 49,95Levertermijn 1 à 4 weken
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