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This edited volume maps the development of the use of political campaigning and marketing techniques in countries of the former Communist Bloc over th...Lees meer
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This book studies how established political parties react to the far left and far right parties that have surged in many democracies worldwide. While ...Lees meer
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The role of the visual in politics is gaining momentum in scholarly work concerned with the current social media landscape. It is widely acknowledged ...Lees meer
Political Communication and Cognition draws on a range of theories from communication psychology to explain how citizens receive communication about p...Lees meer
This edited volume maps the development of the use of political campaigning and marketing techniques in countries of the former Communist Bloc over th...Lees meer
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The book examines how US media, public opinion, interest groups and think tanks respond to US Presidents' attempts to market their foreign policies in...Lees meer
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This book presents the first analytical study of the levels of professionalism of campaigns in the 2012 Egyptian presidential elections. It considers ...Lees meer
This book provides an in-depth analysis of the voting criteria of selectors in Greek political parties' leadership elections, focusing on open and sem...Lees meer
This book investigates how political parties from 12 European countries used Facebook to inform, interact with and mobilise voters at the 2019 Europea...Lees meer
Big data and microtargeting steal the headlines about campaigning. But how important are they really to the way that political parties campaign? This ...Lees meer
This book explores Donald Trump's political communication as a candidate and in the first two years in office. The 45th US President is dominating the...Lees meer
This book investigates the phenomenon of permanent campaigning in Greece over the last decade. It explores the political communication strategies of t...Lees meer
This volume focuses on the 2016 Presidential campaign from a communication perspective, with each chapter considering a specific area of political cam...Lees meer