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This volume brings together academic, governmental, and for-profit experts on advertising to address issues of social marketing, which represents an i...Lees meer
This collection explores how existing and new personal communication technologies facilitate and change interpersonal interactions. Chapters offer in-...Lees meer
Strategic Reputation Management examines the ways in which organizations achieve "goodness" through reputation, reputation management and reputation s...Lees meer
In the context of an Emory Symposium on Cognition honoring the enormous contributions to cognitive psychology of Ulric Neisser, this book brings toget...Lees meer
This anthology examines television's role in the American family, covering uses, attitudes, portrayals of families, meanings & effects, impact, and po...Lees meer
The book presents a well edited review and integration of current research findings from both communication and psychological literature to provide a ...Lees meer
Reviewing the Arts is written for those media writers assigned to review an artistic event or performance, providing the tools for a journalist to wri...Lees meer
This volume argues that researchers need to connect with the broader communities in which they live, and considers the impact of media research on soc...Lees meer
The Intelligent Transportation System (ITS) Program is a cooperative effort by government, private industry, and academia to apply advanced technology...Lees meer
Volume examines the work assessing the impact of educational television, thus presenting the positive effects that television can have on children's l...Lees meer
Who are U.S. journalists? What are their backgrounds and educational experiences? Why did they choose journalism as an occupation? What do they think ...Lees meer
This second edition of the Handbook of Communication and Aging Research captures the ever-changing and expanding domain of aging research. Much like t...Lees meer
Since the previous edition of The Troubles of Journalism, many significant challenges have occurred in the media: the events of September 11, the war ...Lees meer