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Resultaten voor "Gordon R Foxall"
-
Perspectives on Consumer Choice
Gordon R Foxall
- Paperback | Engels
- Evaluating the ways in which we construe consumer choice, this book examines the psychology, methods and realities of the role it plays for today's co... Lees meer
€ 95,95Levertermijn 1 à 4 weken€ 95,95Levertermijn 1 à 4 weken -
The Theory of the Marketing Firm
Gordon R Foxall
- Paperback | Engels
- The marketing firm is that business organisation which responds to the imperatives of consumer-orientation. Its style of management is marked by its a... Lees meer
€ 147,95Levertermijn 1 à 4 weken€ 147,95Levertermijn 1 à 4 weken -
Perspectives on Consumer Choice
Gordon R Foxall
- Hardcover | Engels
- Evaluating the ways in which we construe consumer choice, this book examines the psychology, methods and realities of the role it plays for today's co... Lees meer
€ 132,95Levertermijn 1 à 4 weken€ 132,95Levertermijn 1 à 4 weken -
The Theory of the Marketing Firm
Gordon R Foxall
- Hardcover | Engels
- The marketing firm is that business organisation which responds to the imperatives of consumer-orientation. Its style of management is marked by its a... Lees meer
€ 147,95Levertermijn 1 à 4 weken€ 147,95Levertermijn 1 à 4 weken -
Consumer Behaviour (RLE Consumer Behaviour)
Gordon R Foxall
- Hardcover | Engels | Routledge Library Editions: Consumer Behaviour
- This book is concerned with the application of the behavioural sciences, notably social psychology and sociology, to the study of consumer behaviour. ... Lees meer
€ 162,45Levertermijn 1 à 4 weken€ 162,45Levertermijn 1 à 4 weken -
The Continuum of Consumer Choice
Gordon R Foxall
- Hardcover | Engels | Routledge Studies in Marketing
- The Continuum of Consumer Choice provides a novel view of consumer choice based on the temporal horizon of the consumer, giving rise to a spectrum of ... Lees meer
€ 182,45Levering 1 à 2 weken€ 182,45Levering 1 à 2 weken
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