The Global Foundations of Public Relations

• Paperback | Engels | Routledge New Directions in PR & Communication Research
• The Global Foundations of Public Relations: Humanism, China and the West explores the growing humanistic turn in public relations processes and propos... Lees meer

International Public Relations

• Hardcover | Engels | Routledge New Directions in PR & Communication Research
• International Public Relations: Perspectives from deeply divided societies is positioned at the intersection of public relations (PR) practice with so... Lees meer

Public Relations, Cooperation, and Justice

Charles Marsh

• Hardcover | Engels | Routledge New Directions in PR & Communication Research
• Public Relations, Cooperation, and Justice draws upon interdisciplinary research from evolutionary biology, philosophy, and rhetoric to establish that... Lees meer

Strategic Communication, Social Media and Democracy

• Hardcover | Engels | Routledge New Directions in PR & Communication Research
• Today almost everyone in the developed world spends time online and anyone involved in strategic communication must think digitally. The magnitude of ... Lees meer

Power, Diversity and Public Relations

Lee Edwards

• Hardcover | Engels | Routledge New Directions in PR & Communication Research
• Power, Diversity and Public Relations addresses the lack of diversity in PR by revealing the ways in which power operates within the occupation to con... Lees meer

Strategic Communication in a Global Crisis

• Hardcover | Engels | Routledge New Directions in PR & Communication Research
• This edited volume makes a unique and timely contribution by exploring in depth the topic of strategic communication and COVID-19 from a global perspe... Lees meer

Gender and Public Relations

• Hardcover | Engels | Routledge New Directions in PR & Communication Research
• Although there is a small body of feminist scholarship that problematizes gender in public relations, gender is a relatively undefined area of thinkin... Lees meer

Social Media for Progressive Public Relations

• Hardcover | Engels | Routledge New Directions in PR & Communication Research
• This edited book presents a comprehensive, research-led coverage of the progressive ways public relations (PR) and social media is utilised today. It ... Lees meer

Strategic Communications in Russia

• Paperback | Engels | Routledge New Directions in PR & Communication Research
• This book serves as a reader exploring the scholarly inquiry, professional education, and practice of Russian public relations and advertising in mult... Lees meer

Public Relations and Participatory Culture

• Paperback | Engels | Routledge New Directions in PR & Communication Research
• While public relations practitioners have long focused on the relationship between organizations and their stakeholders, there has never been a time w... Lees meer

Public Relations Ethics and Professionalism

Johanna Fawkes

• Hardcover | Engels | Routledge New Directions in PR & Communication Research
• Do professions really place duty to society above clients' or their own interests? If not, how can they be trusted? While some public relations (PR) s... Lees meer

Post-Truth Public Relations

Gareth Thompson

• Paperback | Engels | Routledge New Directions in PR & Communication Research
• This book explores the purpose, practice and effects of public relations (PR) at a time that has been variously described as an era of populism, post-... Lees meer

Corporate Social Responsibility, Sustainability and Public Relations

Donnalyn Pompper

• Paperback | Engels | Routledge New Directions in PR & Communication Research
• This book probes if it is possible for PR practitioners to ethically navigate organizations toward CSR even when outcomes may be inconsistent with org... Lees meer

Post-Truth Public Relations

Gareth Thompson

• Hardcover | Engels | Routledge New Directions in PR & Communication Research
• This book explores the purpose, practice and effects of public relations (PR) at a time that has been variously described as an era of populism, post-... Lees meer

Propaganda and Nation Building

Kevin Hora

• Paperback | Engels | Routledge New Directions in PR & Communication Research
• This book examines the origins of Ireland in its first independent incarnation, the Irish Free State (1922-1937). It explores how contemporary public ... Lees meer

Positioning Theory and Strategic Communication

Melanie James

• Paperback | Engels | Routledge New Directions in PR & Communication Research
• In public relations, people talk about positioning an idea, a persona, a political ideal, an ideology - but what are they talking about? Why do some p... Lees meer

Public Relations and the Corporate Persona

Burton Saint John III

• Hardcover | Engels | Routledge New Directions in PR & Communication Research
• For much of the last century, large, predominantly US corporations used public relations to demonstrate that their missions resonated with dominant so... Lees meer

Corporate Social Responsibility and Environmental Affairs in the British Press

Martina Topic

• Hardcover | Engels | Routledge New Directions in PR & Communication Research
• An ecofeminist criticism of neoliberalism, this book uses economic growth, CSR and the press coverage of environmental affairs as a case study. The au... Lees meer

Public Relations and the History of Ideas

Simon Moore

• Paperback | Engels | Routledge New Directions in PR & Communication Research
• This innovative book explores ten great works, by well-known thinkers and orators, whose impact has been intellectual, practical and global. Most of t... Lees meer

Popular Culture and Social Change

Kate Fitch, Judy Motion

• Paperback | Engels | Routledge New Directions in PR & Communication Research
• Popular Culture and Social Change: The Hidden Work of Public Relations argues the complicated and contradictory relationship between public relations,... Lees meer

Pathways to Public Relations

• Hardcover | Engels | Routledge New Directions in PR & Communication Research
• Over the centuries, scholars have studied how individuals, institutions and groups have used various rhetorical stances to persuade others to pay atte... Lees meer

Public Relations in the Gulf Cooperation Council Countries

• Hardcover | Engels | Routledge New Directions in PR & Communication Research
• The Arab world has engaged in public relations for thousands of years, and the public relations literature provides multiple examples extending from a... Lees meer

Public Relations and the Corporate Persona

Burton Saint John III

• Paperback | Engels | Routledge New Directions in PR & Communication Research
• For much of the last century, large, predominantly US corporations used public relations to demonstrate that their missions resonated with dominant so... Lees meer

Social Media and Public Relations

Judy Motion, Robert L Heath, Shirley Leitch

• Paperback | Engels | Routledge New Directions in PR & Communication Research
• Social media is having a profound, but not yet fully understood impact on public relations. In the 24/7 world of perpetually connected publics, will p... Lees meer