Handbook of Visual Communication

• Paperback | Engels | Routledge Communication Series
• Explores the key theoretical areas in visual communication. This handbook defines the twelve major theories in visual communication scholarship: aesth... Lees meer

Real Feature Writing

Abraham Aamidor

• Paperback | Routledge Communication Series
• This work emphasizes story shape and structure by illustrating several distinct types of feature and non-fiction stories, all drawn from the real worl... Lees meer

Media and the Make-Believe Worlds of Children

Maya Gotz, Dafna Lemish, Hyesung Moon, Amy Aidman

• Paperback | Routledge Communication Series
• This volume attains a broader understanding of the role media plays in the development and flourishing of children's imaginations and creative abiliti... Lees meer

Advertising and Public Relations Law

Carmen (University of South Carolina, USA) Maye, Roy L. (Middle Tennessee State University, USA) Moore, Erik L. (University of South Carolina, USA) Collins

• Paperback | Routledge Communication Series
• Illustrates various issues and ideas that affect the regulation of advertising and public relations speech, including the categorization of different ... Lees meer

Playing Video Games

• Paperback | Routledge Communication Series
• When Palladas, the Greek poet who flourished in the 4th century AD, said that life is but a game, he hardly could have imagined how pervasive games co... Lees meer

Real Feature Writing

Abraham Aamidor

• Hardcover | Routledge Communication Series
• This work emphasizes story shape and structure by illustrating several distinct types of feature and non-fiction stories, all drawn from the real worl... Lees meer

Advertising and Public Relations Law

Carmen (University of South Carolina, USA) Maye, Roy L. (Middle Tennessee State University, USA) Moore, Erik L. (University of South Carolina, USA) Collins

• Hardcover | Routledge Communication Series
• Illustrates the variety of issues and ideas that affect the regulation of advertising and public relations speech, including the categorization of dif... Lees meer

Sex in Advertising

• Hardcover | Routledge Communication Series
• A volume of scholarly research & viewpoints on how sexual appeals function in the current advertising environment. Offers answers as to why the use of... Lees meer

Media and the Make-Believe Worlds of Children

Maya Gotz, Dafna Lemish, Hyesung Moon, Amy Aidman

• Hardcover | Routledge Communication Series
• This volume attains a broader understanding of the role media plays in the development and flourishing of children's imaginations and creative abiliti... Lees meer

Sex Differences and Similarities in Communication

• Hardcover | Routledge Communication Series
• This volume opens with a debate about the degree to which men and women are different. It then offers more abstract and theoretical discussions about ... Lees meer

Handbook of Communication and Social Interaction Skills

• Hardcover | Routledge Communication Series
• A comprehensive handbook covering social interaction skills & skill acquisition, in the context of personal, professional, and public stages. For scho... Lees meer

Children and Television

• Hardcover | Routledge Communication Series
• Containing studies of content, effects, and policy, this volume offers research conducted by social scientists and cultural studies scholars. It consi... Lees meer

From Language To Communication

Donald G. Ellis

• Hardcover | Routledge Communication Series
• Covering the field of language and communication, this text includes topics such as: the nature of language; modern linguistics; language and cognitio... Lees meer

Communication as Organizing

• Paperback | Routledge Communication Series
• Provides a synthesis of the various lines of research on constituting organizations through communication. This book includes definitions and explanat... Lees meer

Managing Television News

B. William Silcock, Don Heider, Mary T. Rogus

• Paperback | Routledge Communication Series
• Managing Television News provides a practical introduction to the television news producer, one of the most significant and influential roles in a new... Lees meer

The Dynamics of Persuasion

Richard M. (Cleveland State University) Perloff

• Paperback | Engels | Routledge Communication Series
• The eighth edition of The Dynamics of Persuasion again guides readers in understanding the power and limits of persuasion in contemporary society. Lees meer

Sex, Love, and Romance in the Mass Media

Mary-Lou Galician

• Paperback | Routledge Communication Series
• This research-based text offers both foundational theories and practical applications of analysis and criticism of mass media portrayals of sex, love ... Lees meer

Video Production Techniques

Donald L. (University of North Carolina at Asheville, USA) Diefe

• Hardcover | Routledge Communication Series
• Combining topics for video production courses, this text is an integration of theory and production techniques. It covers basics for writing, shooting... Lees meer

Rumors and Rumor Control

Allan J. Kimmel

• Hardcover | Routledge Communication Series
• Vol sheds light on rumor phenomenon by integrating approaches from behavioral science, marketing & comm., & offers strategies for preventing & neutral... Lees meer

Entertainment-Education

Arvind Singhal, Everett (University of New Mexico) Rogers

• Paperback | Routledge Communication Series
• This volume focuses on the development of entertainment-education - using the universal appeal of entertainment to show individuals how they can live ... Lees meer

Teaching the Media

• Hardcover | Routledge Communication Series
• This study systematically examines empirical strategies for the teaching of media, focusing on 14-16 year-old students. It describes an international ... Lees meer

The Sports Writing Handbook

Thomas Fensch

• Hardcover | Routledge Communication Series
• This revised edition covers the process of sports writing. Topics include: observation; interviewing techniques and various structures of articles; ty... Lees meer

The Contemporary Reception of Classical Rhetoric

Kathleen E. Welch

• Paperback | Routledge Communication Series
• This text traces the roots of classical rhetoric in the modern world. It discusses adaptability of the material to language situations. It concludes t... Lees meer

American Communication Research

• Hardcover | Routledge Communication Series
• Based on a seminar series at the Freedom Forum Media Studies Center at Columbia University, USA, this text examines the origins, meaning and impact of... Lees meer