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Reeksen: boeken uit de reeks Mastering Business Analytics
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Creating Value with Data Analytics in Marketing
Peter C Verhoef, Edwin Kooge, Natasha Walk
- Paperback | Engels | Mastering Business Analytics
- This book is a practical yet theoretically sound roadmap to leveraging data analytics and data science. The vast amount of data generated about us and... Lees meer
€ 62,45Levering 1 à 2 weken€ 62,45Levering 1 à 2 weken -
Supply Chain Analytics
Peter W Robertson
- Paperback | Engels | Mastering Business Analytics
- This book introduces the reader to data analytics and demonstrates the value of their effective use in supply chain management. By describing the key ... Lees meer
€ 59,45Levering 1 à 2 weken€ 59,45Levering 1 à 2 weken -
Digital Analytics for Marketing
A Karim Feroz, Gohar F Khan, Marshall Sponder
- Paperback | Engels | Mastering Business Analytics
- This second edition of Digital Analytics for Marketing provides students with a comprehensive overview of the tools needed to measure digital activity... Lees meer
€ 62,45Levering 1 à 2 weken€ 62,45Levering 1 à 2 weken -
Digital Analytics for Marketing
A Karim Feroz, Gohar F Khan, Marshall Sponder
- Hardcover | Engels | Mastering Business Analytics
- This second edition of Digital Analytics for Marketing provides students with a comprehensive overview of the tools needed to measure digital activity... Lees meer
€ 222,95Levering 1 à 2 weken€ 222,95Levering 1 à 2 weken -
Creating Value with Big Data Analytics
Peter C Verhoef, Edwin Kooge, Natasha Walk
- Hardcover | Engels | Mastering Business Analytics
- Our newly digital world is generating an almost unimaginable amount of data about all of us. Such a vast amount of data is useless without plans and s... Lees meer
€ 223,95Levering 1 à 2 weken€ 223,95Levering 1 à 2 weken -
Digital Analytics for Marketing
Gohar F Khan, Marshall Sponder
- Hardcover | Engels | Mastering Business Analytics
- This comprehensive book provides students with a "grand tour" of the tools needed to measure digital activity and implement best practices for using d... Lees meer
€ 254,45Levering 1 à 2 weken€ 254,45Levering 1 à 2 weken -
Supply Chain Analytics
Peter W Robertson
- Hardcover | Engels | Mastering Business Analytics
- Supply Chain Analytics introduces the reader to data analytics and demonstrates the value of their effective use in supply chain management. By descri... Lees meer
€ 182,45Levering 1 à 2 weken€ 182,45Levering 1 à 2 weken -
Creating Value with Data Analytics in Marketing
Peter C Verhoef, Edwin Kooge, Natasha Walk
- Hardcover | Engels | Mastering Business Analytics
- This book is a refreshingly practical yet theoretically sound roadmap to leveraging data analytics and data science. The vast amount of data generated... Lees meer
€ 209,45Levering 1 à 2 weken€ 209,45Levering 1 à 2 weken -
Marketing Analytics
José Marcos Carvalho de Mesquita, Erik Kostelijk
- Hardcover | Engels | Mastering Business Analytics
- Marketing Analytics provides guidelines in the application of statistics using IBM SPSS Statistics Software (SPSS) for students and professionals usin... Lees meer
€ 182,45Levering 1 à 2 weken€ 182,45Levering 1 à 2 weken -
Consumer Behaviour and Analytics
Andrew Smith
- Hardcover | Engels | Mastering Business Analytics
- Consumer Behaviour and Analytics provides a consumer behaviour textbook for the new marketing reality. In a world of Big Data, machine learning and AI... Lees meer
€ 183,95Levering 1 à 2 weken€ 183,95Levering 1 à 2 weken -
Essentials of Pricing Analytics
Erik Haugom
- Paperback | Engels | Mastering Business Analytics
- This book provides a broad introduction to the field of pricing as a tactical function in the daily operations of the firm and a toolbox for implement... Lees meer
€ 54,45Levering 1 à 2 weken€ 54,45Levering 1 à 2 weken -
Marketing Analytics
José Marcos Carvalho de Mesquita, Erik Kostelijk
- Paperback | Engels | Mastering Business Analytics
- Marketing Analytics provides guidelines in the application of statistics using IBM SPSS Statistics Software (SPSS) for students and professionals usin... Lees meer
€ 54,45Levering 1 à 2 weken€ 54,45Levering 1 à 2 weken -
Digital Analytics for Marketing
Gohar F Khan, Marshall Sponder
- Paperback | Engels | Mastering Business Analytics
- This comprehensive book provides students with a "grand tour" of the tools needed to measure digital activity and implement best practices for using d... Lees meer
€ 66,45Levering 1 à 2 weken€ 66,45Levering 1 à 2 weken -
Consumer Behaviour and Analytics
Andrew Smith
- Paperback | Engels | Mastering Business Analytics
- Consumer Behaviour and Analytics provides a consumer behaviour textbook for the new marketing reality. In a world of Big Data, machine learning and AI... Lees meer
€ 54,45Levering 1 à 2 weken€ 54,45Levering 1 à 2 weken
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