Brands, Geographical Origin, and the Global Economy

David M Higgins

• Hardcover | Engels | Cambridge Studies in the Emergence of Global Enterprise
• Indications of geographic origin for foodstuffs and manufactures have become an important source of brand value since the beginnings of globalization ... Lees meer

National Cultures and International Competition

Christopher Kobrak

• Hardcover | Engels | Cambridge Studies in the Emergence of Global Enterprise
• This history of Schering AG (one of Germany's best known pharmaceutical companies) traces its origins as a pharmacy in the middle of the nineteenth ce... Lees meer

Banking on Global Markets

Christopher Kobrak

• Hardcover | Engels | Cambridge Studies in the Emergence of Global Enterprise
• Banking on Global Markets uses the story of the U.S. business and political dealings of Germany's largest bank to illuminate important developments in... Lees meer

Knowledge and Competitive Advantage

Johann Peter Murmann

• Hardcover | Engels | Cambridge Studies in the Emergence of Global Enterprise
• Entrepreneurs, managers, and policy makers must make decisions about a future that is inherently uncertain. Since the only rational guide for the futu... Lees meer

Banking on Global Markets

Christopher Kobrak

• Paperback | Engels | Cambridge Studies in the Emergence of Global Enterprise
• Banking on Global Markets uses the story of the U.S. business and political dealings of Germany's largest bank to illuminate important developments in... Lees meer

Foreign Banks and Global Finance in Modern China

Ghassan Moazzin

• Hardcover | Engels | Cambridge Studies in the Emergence of Global Enterprise
• In this wide-ranging study, Ghassan Moazzin sheds critical new light on the history of foreign banks in late nineteenth and early twentieth century Ch... Lees meer

Creating Global Shipping

Gelina Harlaftis

• Hardcover | Engels | Cambridge Studies in the Emergence of Global Enterprise
• Shipping has been the international business par excellence in many national economies, one that preceded trends in other, more highly visible sectors... Lees meer

Global Electrification

William J Hausman, Peter Hertner, Mira Wilkins

• Hardcover | Engels | Cambridge Studies in the Emergence of Global Enterprise
• This book examines how multinational enterprises and international finance influenced the course of electrification around the world. Multinational en... Lees meer

Open Standards and the Digital Age

Andrew L Russell

• Hardcover | Engels | Cambridge Studies in the Emergence of Global Enterprise
• How did openness become a foundational value for the networks of the twenty-first century? Open Standards and the Digital Age answers this question th... Lees meer

The Foundations of Worldwide Economic Integration

• Paperback | Engels | Cambridge Studies in the Emergence of Global Enterprise
• The essays in this volume discuss the worldwide economic integration between 1850 and 1930, challenging the popular description of the period after 19... Lees meer

Global Electrification

William J Hausman, Peter Hertner, Mira Wilkins

• Paperback | Engels | Cambridge Studies in the Emergence of Global Enterprise
• This book examines how multinational enterprises and international finance influenced the course of electrification around the world. Multinational en... Lees meer

The Foundations of Worldwide Economic Integration

• Hardcover | Engels | Cambridge Studies in the Emergence of Global Enterprise
• The essays in this volume discuss the worldwide economic integration between 1850 and 1930, challenging the popular description of the period after 19... Lees meer

Creating Global Shipping

Gelina Harlaftis

• Paperback | Engels | Cambridge Studies in the Emergence of Global Enterprise
• Shipping has been the international business par excellence in many national economies, one that preceded trends in other, more highly visible sectors... Lees meer

National Cultures and International Competition

Christopher Kobrak

• Paperback | Engels | Cambridge Studies in the Emergence of Global Enterprise
• This history of Schering AG (one of Germany's best known pharmaceutical companies) traces its origins as a pharmacy in the middle of the nineteenth ce... Lees meer

Knowledge and Competitive Advantage

Johann Peter Murmann

• Paperback | Engels | Cambridge Studies in the Emergence of Global Enterprise
• Entrepreneurs, managers, and policy makers must make decisions about a future that is inherently uncertain. Since the only rational guide for the futu... Lees meer

Global Brands

Teresa Da Silva Lopes

• Hardcover | Engels | Cambridge Studies in the Emergence of Global Enterprise
• Brands help explain why, in a world focused on science and new technology, several of the world's multinational corporations have little to do with ei... Lees meer

Global Brands

Teresa Da Silva Lopes

• Paperback | Engels | Cambridge Studies in the Emergence of Global Enterprise
• Brands help explain why, in a world focused on science and new technology, several of the world's multinational corporations have little to do with ei... Lees meer

Navigating Nationalism in Global Enterprise

Christina Lubinski

• Hardcover | Engels | Cambridge Studies in the Emergence of Global Enterprise
• Navigating Nationalism in Global Enterprise analyzes the role of nationalism in global business strategy, showing how multinationals act not just as d... Lees meer

The International Distribution of News

Jonathan Silberstein-Loeb

• Hardcover | Engels | Cambridge Studies in the Emergence of Global Enterprise
• Based on newly available and extensive archival evidence, this book traces the history of international news agencies and associations around the worl... Lees meer

The World's Newest Profession

Christopher D McKenna

• Paperback | Engels | Cambridge Studies in the Emergence of Global Enterprise
• In The World's Newest Profession, Christopher McKenna offers a history of management consulting in the twentieth century. While management consulting ... Lees meer

The World's Newest Profession

Christopher D McKenna

• Hardcover | Engels | Cambridge Studies in the Emergence of Global Enterprise
• In The World's Newest Profession, Christopher McKenna offers a history of management consulting in the twentieth century. While management consulting ... Lees meer

Open Standards and the Digital Age

Andrew L Russell

• Paperback | Engels | Cambridge Studies in the Emergence of Global Enterprise
• How did openness become a foundational value for the networks of the twenty-first century? Open Standards and the Digital Age answers this question th... Lees meer