The present book covers major Livestock entrepreneurship skills in simple and lucid form. The first of the book focuses on concept of entrepreneurship, personal skills of entrepreneur such as innovation, risk taking, accepting challenges and responsibilities. The second of the book covers the different enterprising opportunities in livestock sector. In subsequent s forms of Livestock business, several factors to initiate a livestock business, bank support for entrepreneurship, entrepreneurial training, preparation of livestock entrepreneurial projects, project appraisals, financial management, sales and marketing communication, business acumen and communication have been covered. The textbook has been designed based on latest guidelines of Veterinary council of India and is extremely useful to graduates of veterinary science who otherwise have least exposure to principles of entrepreneurship. This book is also beneficial to undergraduate and postgraduate students of Veterinary Science, animal husbandry who wish to pursue livestock based entrepreneurship.
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