Improve Your Self-Discipline To Grow Your Business And Change Your Life
There's a line that goes, "success is always within our reach, we just like to get in our own way".
Whether we like to admit it or not, we have a very bad habit of getting in the way of our own success. Sometimes, we can become out own worst enemy, and here's why: We can't help it.
Evolution has wired human beings to always be on the lookout for threats. Centuries ago, these threats came in the form of saber-tooth tigers and other predators. Nowadays, these threats take the form of rejection and failure.
For modern humans, the scariest thing we could do is to get out of our comfort zones. This is because we don't know what lies ahead, and the uncertainty is certainly torture. When we're inside our comfort zones, we know what to expect - that's why our brains like to keep us here.
Every new, unfamiliar opportunity is considered a threat, so the brain makes us regress into habits that sabotage our chances of trying something new. This doesn't mean our brains don't want us to succeed, it simply wants to keep us safe.
But staying within the confines of your comfort zones also means you get stuck, and you don't want that... especially when you want to start running a successful business.
In this book, you will learn:
Change is hard. Change is scary. But by not opening ourselves up to change, we risk living a mediocre life.
Take a chance.
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