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- Ruim aanbod met 7 miljoen producten
A Guide to Open Innovation and Crowdsourcing
Advice from Leading Experts in the Field
Paul Sloane
Paperback | Engels
€ 22,45
+ 44 punten
Omschrijving
Open innovation and crowd sourcing are the hottest topics in strategy and management today. The concept of capturing ideas in a hub of collaboration, together with the outsourcing of tasks to a large group of people or community is a revolution that is rapidly changing our culture. A Guide to Open Innovation and Crowdsourcing explains how to use the power of the internet to build and innovate in order to introduce a consumer democracy that has never existed before. If a business fails to embrace it, it is at risk of being left behind.
Written by an international team of eminent thinkers, writers and practitioners in the field, A Guide to Open Innovation and Crowdsourcing covers the definition of open innovation, how to manage virtual teams and co-create with customers, how to overcome legal and IP issues and common mistakes and pitfalls to avoid. With corporate case studies and best practice advice, A Guide to Open Innovation and Crowd Sourcing is a vital read for anyone who wants to find innovative products and services from outside their organizations, make them work and overcome the practical difficulties that lie in the way.Specificaties
Betrokkenen
- Auteur(s):
- Uitgeverij:
Inhoud
- Aantal bladzijden:
- 240
- Taal:
- Engels
Eigenschappen
- Productcode (EAN):
- 9780749463076
- Verschijningsdatum:
- 22/02/2011
- Uitvoering:
- Paperback
- Formaat:
- Trade paperback (VS)
- Afmetingen:
- 157 mm x 233 mm
- Gewicht:
- 367 g
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